Wednesday, January 23, 2008

Whiny parents prompts McDonalds to pulls report card promotion

painting by Dick Detzner

First the hanging chad controversy, now this. WTF Florida. Play the game, will you. Due to the a few bitchy parents in the school district, McDonald's had decided (or pressured) to pull its promotion in Seminole County, FL where students with good grades were rewarded with a free Happy Meal.

Said promotion involved McDonald paying for report card envelopes that included Ronald holding the McDonald's logo with an offer for students who received good grades to bring their report. As previously stated, this promo has been scrapped. Spokesman for the company, Bill Whitman, said the McDonald's ended the promotion because it "believes the focus should be on the importance of a good education."

Here's where I call bullshit. Obviously, this No Child Left Behind thing hasn't been working out so well. More schools are under-funded then ever before. Hell, if JOB wanted to foot the bill for report cards to be printed on giant rolling papers, I'd be all for that. The schools could take the money they save and buy a few books that didn't pre-date the Carter administration. Parent's would like it too. They could celebrate Suzy's honor roll by rolling a huge spliff. It sure beats those crappy bumper stickers.

That being said, I agree the focus should be on good education, but learning doesn't stop outside of school walls. Parent's need to quit bitching and educate their kids to make good choices in life. Aren't we the same generation that grew up with the Pizza Hut's Book It Program, bottle rocket fights and riding bikes without helmets? We grew up fine. America needs to stop raising a generation of cry-babies and pussies. If not, the Chinese will be taking over Sweet Lady America in no time.

Maybe McDonald's could recycle their envelopes and use them when they send out their yearly agency report cards. What Creative Director wouldn't like a Happy Meal. A Communist one that's who.

If any beer companies feel like sponsoring my office's paycheck envelopes, let me know. I would love a complementary six-pack every 1st and 15th.




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